Akademik

customer
A designation that refers to segregated clearing member firm trading activity. Customer trading activity and funds may not be combined with non-segregated house activity within a clearing member firm.
————
A term which, within the SFA rules, means a client who is either a private or non-private customer, but does not include market counterparties ( market counterparty) (non-customers). Dresdner Kleinwort Wasserstein financial glossary

* * *

customer cus‧tom‧er [ˈkʌstəmə ǁ -ər] noun [countable]
a person or organization that buys goods or services from a shop or company:

• We try to keep regular customers happy.

• the customer complaints department

ˈtarget ˌcustomer
MARKETING the type of person that you aim to sell your products or services to; = target buyer:

• Our target customers are the over-50s.

ˈultimate ˌcustomer MARKETING
the person who buys and uses a particular product in its final form; =END-USER; ULTIMATE CONSUMER:

• We can handle your entire distribution needs from the factory to the ultimate customer.

word focus - ˈultimate ˌcustomer
Different types of customer
Customer is a general word for a person or organization that buys goods or services. A client is someone who pays for services or advice from a professional person or organization. A consumer is someone who buys goods or services for their own use. Clientele is a rather formal word for describing all the people who use the services of a shop, company etc. A patron is someone who regularly uses a particular shop, restaurant, hotel etc. It is a more formal word than customer. A subscriber is someone who pays money regularly to have a newspaper or magazine sent to them, or to receive a cable or satellite TV or telephone service.End-consumer is a word used to talk about the person who buys and uses a product that is sold in a shop, or on the Internet etc.

* * *

customer UK US /ˈkʌstəmər/ noun [C] COMMERCE
a person or an organization that buys a product or service: »

Our new ordering system means we can serve customers more efficiently.

»

The company's simple strategy is to focus on the customer.

»

We need to convert more website visitors to paying customers.

»

We aim to respond to all customer complaints within 24 hours.

appeal to/attract/bring in customers »

techniques to attract new customers

a big/good/major customer »

The farm's biggest customer is a restaurant chain.

a loyal/regular customer »

We like to reward loyal customers with special offers.

future/potential/prospective customers »

a cost-effective way to reach prospective customers

a satisfied/happy customer »

Studies show that each satisfied customer will tell one other person about your company.

a dissatisfied/unhappy customer »

The store has changed its image in an effort to win back unhappy customers.

customer expectations/needs/preferences »

They adapt their services to meet customer needs in different countries.

customer evaluation/feedback/testing »

We now need to trial these products and get customer feedback before developing them further.

See also EXTERNAL CUSTOMER(Cf. ↑external customer), INTERNAL CUSTOMER(Cf. ↑internal customer), PREFERRED CUSTOMER(Cf. ↑preferred customer), REPEAT CUSTOMER(Cf. ↑repeat customer), TARGET CUSTOMER(Cf. ↑target customer), ULTIMATE CONSUMER(Cf. ↑ultimate consumer)
Compare CONSUMER(Cf. ↑consumer)
the customer is always right — Cf. the customer is always right

Financial and business terms. 2012.