maximize max‧i‧mize [ˈmæksmaɪz] also maximise verb [transitive]
1. to increase something such as profit or income as much as possible:
• The company's main function is to maximize profit.
— maximization also maximisation noun [uncountable] :
• the maximization of earnings per share
2. COMPUTING to increase the size of a window on a computer screen as much as possible when you are using a particular program:
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maximize UK US (UK also maximise) /ˈmæksɪmaɪz/ verb [T]
► to make something as big in amount, size, or importance as possible: maximize profits/returns/sales »
Banks must maximize profits for shareholders.
maximize efficiency/impact/performance »A unified system will maximize efficiency and improve safety.
► IT to make the size of a window (= a separate area on a computer screen) as big as possible: »
Always maximize the active window on the main computer screen.
Financial and business terms. 2012.