Akademik

platform

platform plat‧form [ˈplætfɔːm ǁ -fɔːrm] noun [countable]

1. the raised place beside a railway track where you get on and off the train

2. a system used to broadcast television or radio programmes

3. a tall structure built so that people can work around the surrounding area

ˈoil ˌplatform also proˈduction ˌplatform

a platform for producing oil; = OIL RIG:

• Explosions on a Shell production platform further limited North Sea oil output.

4. also computer platform COMPUTING a particular type of computer system or software:

• Pick a secure operating system and computer platform.

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platform UK US /ˈplætfɔːm/ noun [C]

► IT a particular computer technology that can be used with some types of software programs but not with others: »Companies are creating standard platforms to collect and process massive amounts of data.
a computer/technology/software platform »CIM systems are the technology platform of this organization.

► COMMUNICATIONS a method of communication or entertainment, for example television, radio, or the internet: »We are currently selling advertisements across several different platforms - web, internet phones, and multiple sections of the newspaper.

► COMMUNICATIONS a particular technology that is used for broadcasting television or radio programmes: »The club has now set up its own television channel, aiming to launch a paid-for service on an existing broadcast platform before the year's end.

► a set of actions or ideas that forms the basis for future development: a platform for sth »Every euro spent on marketing and market development will provide a platform for long-term growth and profits.
a strong/solid/sound platform »The board believes that the group has a strong platform on which to grow.

► POLITICS a set of ideas and plans that a politician or party promises to act on if elected: on a platform »He won a decisive victory on a platform of economic reform.

→ See also CROSS-PLATFORM(Cf. ↑cross-platform), OIL PLATFORM(Cf. ↑oil platform), TRADING PLATFORM(Cf. ↑trading platform)

Financial and business terms. 2012.